OTT News In India
Amagi helps CJ ENM tap into the booming streaming TV market in the US
Amagi, a technology company specializing in cloud-based broadcast and targeted advertising solutions, has been chosen by CJ ENM to distribute its content to major over-the-top (OTT) platforms in the United States, including Peacock and The Roku Channel.
Through the partnership, CJ ENM will leverage Amagi’s state-of-the-art cloud technology, CLOUDPORT, for channel creation and distribution. This will enable the company to efficiently manage and deliver high-quality content on automated playout channels.
The advanced cloud technology provided by Amagi will play a critical role in ensuring the smooth and efficient delivery of CJ ENM’s rich content to various OTT platforms in the United States. Amagi offers a comprehensive suite of solutions for channel creation, distribution, and monetization. Its broad range of clients includes major media companies such as Warner Bros. Discovery, NBCUniversal, Fox Networks, A+E Networks UK, and Vice Media, as well as niche content providers like Curiosity Stream, Tastemade, and Gusto TV.
About CJ ENM
CJ ENM, a South Korean company involved in various businesses across the media industry, including music, film, and performing arts. The company is known for producing globally acclaimed content such as the Oscar-winning film “Parasite” and popular TV series like “Crash Landing on You,” “Guardian: The Lonely and Great God,” and “Hospital Playlist.”
Jang-Ho Seo, Senior Vice President of CJ ENM content business, has expressed excitement about the partnership with Amagi. Citing the company’s extensive channel creation and distribution capabilities as highly valuable in expanding its audience reach. Seo believes that Amagi’s vast network will enable them to maximize viewership across various linear and OTT platforms.
According to Srinivasan KA, Co-founder and Chief Revenue Officer of Amagi, Korean entertainment has gained immense popularity in recent years. It is captivating audiences worldwide with its unique style of content, including music, movies, and dramas. KA expressed excitement about the partnership with CJ ENM and the opportunity to support their growth in the US market. Amagi is committed to leveraging its expertise in streaming TV to help CJ ENM make the most of this opportunity.